Comments on: What Advertising Agencies Spend for Awards

By: skoolofhardknocks

skoolofhardknocks — Wed, 25 Mar 2009 15:52:26 +0000

Being a non-profit, those curious can see where the money goes at http://www.guidestar.org

By: dude

dude — Tue, 24 Mar 2009 18:26:22 +0000

“Not-for-profit” simply means that they don’t have a “profit motive”, but they can indeed make a profit (and will have to pay taxes on that profit).

The One Show isn’t a charity like Doctors Without Borders or the Salvation Army after all.

The really sad thing here is that the people who are losing their jobs at the ad agencies are the same ones creating the work that’s winning the agencies their awards.

By: Sony Sasankan

Sony Sasankan — Tue, 24 Mar 2009 18:13:50 +0000

$ 350?? WOW I don’t see how the non-profit part makes sense. Am just curious… Say they cover the cost of producing the show, employing staff, equipments, etc etc. What happens to the excess amount?

By: Terence Patrick

Terence Patrick — Tue, 24 Mar 2009 18:06:12 +0000

When times get tough, don’t cut the marketing budget! Right? At least that’s what a lot of the creative consultants have advised.

By: StM

StM — Tue, 24 Mar 2009 15:54:21 +0000

Gosh, it makes the tens of thousands we photographers shell out to competitions look pretty penny-ante, doesn’t it?

Well, *I* don’t, but I have, and lots of others still do. Paying for compliments, even if they are marketable compliments, may be one of those things that eventually reaches, “Hey, wait a minute…” critical mass through the Internet. The more it is revealed as both a money-making scam and a system which *actually* recognizes mostly the amount of money you spend on submissions, the less effective it will be as a marketable distinction, and as it becomes a less marketable distinction it will be a less desirable place to spend money. If I ran competitions I’d be padding my 401(k) and thinking about alternate careers.