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Keith Gentile – Agency Access http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/ Former Photography Director Rob Haggart Sat, 11 Feb 2012 22:01:49 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: On the Origin of Branding – Kathryn Wagner Photography http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-76640 On the Origin of Branding – Kathryn Wagner Photography Mon, 04 Apr 2011 18:21:16 +0000 http://www.aphotoeditor.com/?p=5735#comment-76640 [...] the effort, time and expense that goes into my business. (For more on Agency Access please see the wonderful interview of Keith Gentile written by Rob Haggart on his blog A Photo [...] [...] the effort, time and expense that goes into my business. (For more on Agency Access please see the wonderful interview of Keith Gentile written by Rob Haggart on his blog A Photo [...]

]]> By: brian lahiere http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-73782 brian lahiere Sun, 30 Jan 2011 02:08:37 +0000 http://www.aphotoeditor.com/?p=5735#comment-73782 so, guys - what's the verdict on AA, lots of mixed reviews, if it's bad how is a new photographer to go about marketing his work so, guys – what’s the verdict on AA, lots of mixed reviews, if it’s bad how is a new photographer to go about marketing his work

]]> By: Barry http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62392 Barry Sun, 09 May 2010 21:11:27 +0000 http://www.aphotoeditor.com/?p=5735#comment-62392 @Guy Fawkes, The Trick is to make all the Cold Calls wearing a $1,600 Gieves & Hawkes suit, some Brooks Brothers and the trendies eyeglasses you can find (if you have 20/20 vision just pop out the lenses). If that doesn't work try choosing the right parents next time, then you can Access all the Agencies you need. Happy Marketing! @Guy Fawkes,
The Trick is to make all the Cold Calls wearing a $1,600 Gieves & Hawkes suit, some Brooks Brothers and the trendies eyeglasses you can find (if you have 20/20 vision just pop out the lenses). If that doesn’t work try choosing the right parents next time, then you can Access all the Agencies you need. Happy Marketing!

]]> By: robert http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62244 robert Thu, 06 May 2010 16:44:50 +0000 http://www.aphotoeditor.com/?p=5735#comment-62244 @John Eder, you'd think it would be in the creatives interest to want a filter for good content, and the fact that you have to pay to access AA or AB is one indicator that the photographer is serious- sort of like a email Workbook idea- you pay to get in- and perhaps there is a frequency limit to hold down volume for everyone. @John Eder,

you’d think it would be in the creatives interest to want a filter for good content, and the fact that you have to pay to access AA or AB is one indicator that the photographer is serious- sort of like a email Workbook idea- you pay to get in- and perhaps there is a frequency limit to hold down volume for everyone.

]]> By: robert http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62243 robert Thu, 06 May 2010 16:38:59 +0000 http://www.aphotoeditor.com/?p=5735#comment-62243 @Jacob Pritchard, yea this seems like a perfect solution but I think it is like any other filter, people will want to find a way around it. I think context is important, and promo-ing the creatives inbox is a hit or miss proposition, on a nice day the context is great, on a shitstorm day not so good. at least having a dedicated promo area would establish the context of " I am looking for ideas now" when they open emails. And if the addy was available only to paid subscribers like AA or ABase, it might help increase the s/n ratio of good v. bad promos. A gatekeeper is a good idea. @Jacob Pritchard,

yea this seems like a perfect solution but I think it is like any other filter, people will want to find a way around it.

I think context is important, and promo-ing the creatives inbox is a hit or miss proposition, on a nice day the context is great, on a shitstorm day not so good. at least having a dedicated promo area would establish the context of ” I am looking for ideas now” when they open emails. And if the addy was available only to paid subscribers like AA or ABase, it might help increase the s/n ratio of good v. bad promos. A gatekeeper is a good idea.

]]> By: Hannah http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62227 Hannah Thu, 06 May 2010 13:08:29 +0000 http://www.aphotoeditor.com/?p=5735#comment-62227 @Waiting for the plan, Sounds like a disappointment but I see a positive in this one- at least clients are taking the time to call you so they MUST know who you are right? Maybe a misspelled name is the gimmick we all need!! In an industry where we think Creatives don't even pick up the phone when it rings here you are actually sneaking them into contacting you! Nice angle!! I hope you had the opportunity to see if those clients had any work for you? Thanks for sharing. @Waiting for the plan,

Sounds like a disappointment but I see a positive in this one- at least clients are taking the time to call you so they MUST know who you are right? Maybe a misspelled name is the gimmick we all need!! In an industry where we think Creatives don’t even pick up the phone when it rings here you are actually sneaking them into contacting you! Nice angle!! I hope you had the opportunity to see if those clients had any work for you? Thanks for sharing.

]]> By: Waiting for the plan http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62217 Waiting for the plan Thu, 06 May 2010 10:54:33 +0000 http://www.aphotoeditor.com/?p=5735#comment-62217 I tried the route that Keith suggests - total and complete branding with a designer that Agency Access worked with. Results - a web site that I could not update, with no direct linking to images. My logo was strong and good. The direct mail pieces using a template were fantastic until a junior designer lost the template, recreated it, did not tell anyone, sent out a promo piece without proofing it and it went out to 5K creatives with my name misspelled. Designer was overwhelmed with work from photographers and offloaded the details to a junior designer. All marketed to me as the grand master plan where they handled the details and marketing and since it was a master template, quicker and faster. All about the branding. Results - egg on my face when three national clients called me to tell me about the wonderful promo they received where my name was misspelled. The template had been used before for and the only changes were to replace images. Yes, I should have insisted upon a proof for the piece. I did not. My mistake. It will never happen again. I have been with Agency Access for several years and had no idea they offered this depth of service. The only time they contact me is when I am the middle of a shoot and it is time for renewal. I tried the route that Keith suggests – total and complete branding with a designer that Agency Access worked with.

Results – a web site that I could not update, with no direct linking to images. My logo was strong and good. The direct mail pieces using a template were fantastic until a junior designer lost the template, recreated it, did not tell anyone, sent out a promo piece without proofing it and it went out to 5K creatives with my name misspelled.

Designer was overwhelmed with work from photographers and offloaded the details to a junior designer. All marketed to me as the grand master plan where they handled the details and marketing and since it was a master template, quicker and faster. All about the branding.

Results – egg on my face when three national clients called me to tell me about the wonderful promo they received where my name was misspelled.

The template had been used before for and the only changes were to replace images.

Yes, I should have insisted upon a proof for the piece. I did not. My mistake. It will never happen again.

I have been with Agency Access for several years and had no idea they offered this depth of service. The only time they contact me is when I am the middle of a shoot and it is time for renewal.

]]> By: Matt N http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62214 Matt N Thu, 06 May 2010 07:10:55 +0000 http://www.aphotoeditor.com/?p=5735#comment-62214 @Guy Fawkes, Hi Guy. I think the point is that no ONE method works for a marketing plan. In this age of social media you can't afford to simply do select direct marketing. There is a difference between a multifaceted marketing campaign and carpet bombing a potential client. You can be respectful, while utilizing various approaches. @Guy Fawkes, Hi Guy. I think the point is that no ONE method works for a marketing plan. In this age of social media you can’t afford to simply do select direct marketing. There is a difference between a multifaceted marketing campaign and carpet bombing a potential client. You can be respectful, while utilizing various approaches.

]]> By: John Eder http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62212 John Eder Thu, 06 May 2010 04:52:45 +0000 http://www.aphotoeditor.com/?p=5735#comment-62212 The idea that agencies should have a "hopper" or some sort of address where you can send emailers to them is really good. Maybe Agency Access/Adbase, etc. can approach them with the idea of setting this up. The idea that agencies should have a “hopper” or some sort of address where you can send emailers to them is really good. Maybe Agency Access/Adbase, etc. can approach them with the idea of setting this up.

]]> By: A Photo Editor http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62210 A Photo Editor Thu, 06 May 2010 04:08:27 +0000 http://www.aphotoeditor.com/?p=5735#comment-62210 @Guy Fawkes, No, not a fan of the carpet bombing or the fake studio manager, I honestly didn't know what to expect going into this interview but I do know the list is valuable to photographers and the ability to opt out of individual photographers is fantastic for photo editors. I think facebook might actually be cool for this because you can obviously delete someone you don't want to hear from or you can at least just remove them from the stream if they spam you all the time. Same for Twitter except it's probably better for PE's to broadcast information. Social networking may prove to be a great solution to the clogged email and mail box problem but I will be old and crotchety by the time it becomes the norm. @Guy Fawkes,
No, not a fan of the carpet bombing or the fake studio manager, I honestly didn’t know what to expect going into this interview but I do know the list is valuable to photographers and the ability to opt out of individual photographers is fantastic for photo editors. I think facebook might actually be cool for this because you can obviously delete someone you don’t want to hear from or you can at least just remove them from the stream if they spam you all the time. Same for Twitter except it’s probably better for PE’s to broadcast information. Social networking may prove to be a great solution to the clogged email and mail box problem but I will be old and crotchety by the time it becomes the norm.

]]> By: Guy Fawkes http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62206 Guy Fawkes Thu, 06 May 2010 02:40:44 +0000 http://www.aphotoeditor.com/?p=5735#comment-62206 @A Photo Editor, Yes, I use my patented amalgam of remote hypnosis, voodoo effigies and vouchers for discount laser hair removal. I think it’s obvious that my skepticism was directed against the kind of ritualized carpet-bombing that leaves recipients in fear of opening their computers, mail, door or answering their phone (lest they encounter somebody from AA proudly lying about being someone’s studio manager - ‘a fantastic service’ Keith tells us). And soon - Keith: “you may have just given me a good idea” - their FB or Twitter accounts. This approach is demonstrably counterproductive, not to mention vulgar, dishonest and depressing. Everybody on the receiving end of it loathes it, even though Keith understandably refuses to believe them. The only reason AA is advocating it is that they make a living convincing (increasingly desperate) people that it is a decent and rewarding approach when it is palpably neither. I’m a little confused as to why APE is advocating it. Presumably when you used to be a photo editor you were one of the few who welcomed being inundated, spammed and deceived at every turn? Despite being mildly damaged, I am not so dense as to not know that many successful people (‘not a photographer on the planet’) use aspects of carefully targeted direct/email in the course of their work, sometimes to worthwhile effect. I doubt, however, that they check in with AA’s branding ‘professionals’ or don their iPods to tune into AA’s educational audio telemarketing MP3’s before they do so. @A Photo Editor,
Yes, I use my patented amalgam of remote hypnosis, voodoo effigies and vouchers for discount laser hair removal. I think it’s obvious that my skepticism was directed against the kind of ritualized carpet-bombing that leaves recipients in fear of opening their computers, mail, door or answering their phone (lest they encounter somebody from AA proudly lying about being someone’s studio manager – ‘a fantastic service’ Keith tells us). And soon – Keith: “you may have just given me a good idea” – their FB or Twitter accounts. This approach is demonstrably counterproductive, not to mention vulgar, dishonest and depressing. Everybody on the receiving end of it loathes it, even though Keith understandably refuses to believe them. The only reason AA is advocating it is that they make a living convincing (increasingly desperate) people that it is a decent and rewarding approach when it is palpably neither. I’m a little confused as to why APE is advocating it. Presumably when you used to be a photo editor you were one of the few who welcomed being inundated, spammed and deceived at every turn? Despite being mildly damaged, I am not so dense as to not know that many successful people (‘not a photographer on the planet’) use aspects of carefully targeted direct/email in the course of their work, sometimes to worthwhile effect. I doubt, however, that they check in with AA’s branding ‘professionals’ or don their iPods to tune into AA’s educational audio telemarketing MP3’s before they do so.

]]> By: john mcd. http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62205 john mcd. Thu, 06 May 2010 02:27:03 +0000 http://www.aphotoeditor.com/?p=5735#comment-62205 Very illuminating. I have a feeling that every great once-in-a-while the photographer whose e-mails are seen as unwelcome turns out to be a possible solution to a problem the recipient of those e-mails needs to solve. Today's spam may be tomorrow's answer to a prayer...or something like it. But how can anyone know? Very illuminating. I have a feeling that every great once-in-a-while the photographer whose e-mails are seen as unwelcome turns out to be a possible solution to a problem the recipient of those e-mails needs to solve. Today’s spam may be tomorrow’s answer to a prayer…or something like it. But how can anyone know?

]]> By: Alex Gagne http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62194 Alex Gagne Thu, 06 May 2010 01:12:44 +0000 http://www.aphotoeditor.com/?p=5735#comment-62194 POSITIVE.MENTAL.ATTITUDE and Marketing go hand and hand!!!!! All you whiners need to cheer up and step your game up!! Big Thank You to Keith Gentile and Rob!!! Thanks!! POSITIVE.MENTAL.ATTITUDE and Marketing go hand and hand!!!!! All you whiners need to cheer up and step your game up!! Big Thank You to Keith Gentile and Rob!!!

Thanks!!

]]> By: Dean Buscher http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62192 Dean Buscher Thu, 06 May 2010 00:12:52 +0000 http://www.aphotoeditor.com/?p=5735#comment-62192 put your instinct in gear - if the person you are wanting to meet is not at the end of a phone call or on the other side of a computer meet them somewhere else, right? put your instinct in gear – if the person you are wanting to meet is not at the end of a phone call or on the other side of a computer meet them somewhere else, right?

]]> By: A Photo Editor http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62190 A Photo Editor Thu, 06 May 2010 00:10:58 +0000 http://www.aphotoeditor.com/?p=5735#comment-62190 @Guy Fawkes, You have some secret marketing method? There's not a photographer on the planet who doesn't direct mail and email and they all get hired in part because of it. @Guy Fawkes,
You have some secret marketing method? There’s not a photographer on the planet who doesn’t direct mail and email and they all get hired in part because of it.

]]> By: Jacob Pritchard http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62189 Jacob Pritchard Wed, 05 May 2010 23:47:03 +0000 http://www.aphotoeditor.com/?p=5735#comment-62189 I've always thought that if I was a photo editor or an art buyer, I'd get my company to set up a separate e-mail address like promos.for.jake@condenast.com, and be sure that was the address that Agency Access and AdBase had on file for me. Then, once a week or so when I could actually focus on it I would take a spin through all of the visual e-mails and really pay attention. That way the promos aren't just noise while you're trying to get other stuff done. I have a pretty well used Agency Access account, and I'm surprised that I've never come across an e-mail address that appeared to be set up just for promos. I’ve always thought that if I was a photo editor or an art buyer, I’d get my company to set up a separate e-mail address like promos.for.jake@condenast.com, and be sure that was the address that Agency Access and AdBase had on file for me. Then, once a week or so when I could actually focus on it I would take a spin through all of the visual e-mails and really pay attention.

That way the promos aren’t just noise while you’re trying to get other stuff done. I have a pretty well used Agency Access account, and I’m surprised that I’ve never come across an e-mail address that appeared to be set up just for promos.

]]> By: John Eder http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62187 John Eder Wed, 05 May 2010 23:05:25 +0000 http://www.aphotoeditor.com/?p=5735#comment-62187 @John Eder, which is not to disparage AA, it's just my personal preference - otherwise I was totally ready to go for it. @John Eder, which is not to disparage AA, it’s just my personal preference – otherwise I was totally ready to go for it.

]]> By: John Eder http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62186 John Eder Wed, 05 May 2010 22:23:47 +0000 http://www.aphotoeditor.com/?p=5735#comment-62186 @Keith Gentile, I appreciate your reply and I know you addressed some of these pts. already. Anyway, I think I may have already spoken to you or someone else over there - I was ref. to Agency Access by several people, most specifically my friend Corey Miller of livebooks, but I did not go with AA because I want to control the emailer process more. @Keith Gentile, I appreciate your reply and I know you addressed some of these pts. already. Anyway, I think I may have already spoken to you or someone else over there – I was ref. to Agency Access by several people, most specifically my friend Corey Miller of livebooks, but I did not go with AA because I want to control the emailer process more.

]]> By: Guy Fawkes http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62185 Guy Fawkes Wed, 05 May 2010 22:08:23 +0000 http://www.aphotoeditor.com/?p=5735#comment-62185 @Keith Gentile, Wow ... @Keith Gentile,

Wow …

]]> By: Keith Gentile http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62184 Keith Gentile Wed, 05 May 2010 21:57:30 +0000 http://www.aphotoeditor.com/?p=5735#comment-62184 @John Eder, You raise some good points John and I have commented on some already. Considering you have never used Agency Access please feel free to call me directly. I'm sure there are ways we can help or at least you can walk away with some valuable information and direction. @John Eder, You raise some good points John and I have commented on some already. Considering you have never used Agency Access please feel free to call me directly. I’m sure there are ways we can help or at least you can walk away with some valuable information and direction.

]]> By: Keith Gentile http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62183 Keith Gentile Wed, 05 May 2010 21:50:59 +0000 http://www.aphotoeditor.com/?p=5735#comment-62183 @Ed Hamlin, BRING ON THE IDEAS. Thank you! @Ed Hamlin, BRING ON THE IDEAS. Thank you!

]]> By: Keith Gentile http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62182 Keith Gentile Wed, 05 May 2010 21:49:55 +0000 http://www.aphotoeditor.com/?p=5735#comment-62182 @Guy Fawkes, Here at Agency Access we say invest first in your BRAND, your website and LOOK YOUR BEST FIRST! Have the material in place and then you can invest in marketing plan. Our company is here to facilitate the marketing process. We believe in our product, our services and know the results of success. The are other ways of getting attention, you have to find the right lead and approach for you as an individual. @Guy Fawkes, Here at Agency Access we say invest first in your BRAND, your website and LOOK YOUR BEST FIRST! Have the material in place and then you can invest in marketing plan. Our company is here to facilitate the marketing process. We believe in our product, our services and know the results of success. The are other ways of getting attention, you have to find the right lead and approach for you as an individual.

]]> By: Keith Gentile http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62181 Keith Gentile Wed, 05 May 2010 21:47:02 +0000 http://www.aphotoeditor.com/?p=5735#comment-62181 @Matthew Hallock, Matthew, thanks for being so candid. My goal is to help artists get work and to keep creatives in the loop as the fresh talent comes in. Email is one successful element that is being utilized for marketing. Please know we hear your voice an individual and please note you have 2 options with emails- opt out of the artist or opt out of the database completely. We service creatives by giving them the opportunity to have the option to see what is out there. We do hope you will consider us all REAL people who are trying to reach the right people, while sometimes it doesn't always cross the right desk. @Matthew Hallock, Matthew, thanks for being so candid. My goal is to help artists get work and to keep creatives in the loop as the fresh talent comes in. Email is one successful element that is being utilized for marketing. Please know we hear your voice an individual and please note you have 2 options with emails- opt out of the artist or opt out of the database completely. We service creatives by giving them the opportunity to have the option to see what is out there. We do hope you will consider us all REAL people who are trying to reach the right people, while sometimes it doesn’t always cross the right desk.

]]> By: Keith Gentile http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62180 Keith Gentile Wed, 05 May 2010 21:45:40 +0000 http://www.aphotoeditor.com/?p=5735#comment-62180 @Chris Schultz, Marketing is HARD and we understand that and we try to make your life easier. @Chris Schultz, Marketing is HARD and we understand that and we try to make your life easier.

]]> By: Keith Gentile http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62179 Keith Gentile Wed, 05 May 2010 21:45:01 +0000 http://www.aphotoeditor.com/?p=5735#comment-62179 @Matt N, THANKS Matt! @Matt N, THANKS Matt!

]]> By: John Eder http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62177 John Eder Wed, 05 May 2010 21:33:16 +0000 http://www.aphotoeditor.com/?p=5735#comment-62177 The problem is most of the people you are bombarding with emails, mailers, phone calls, tweets and Facebookings - for the most part do not want to be reached in this way. Or at all. With all the "new ways" of marketing yourself, they all seem very ineffective. I have a list with one of AA's competitors, and when you go to load up their database to send out a big emailer, over 75% of the desirable names have opted out. Cold calling is pretty useless, as most people no longer ever pick up their phone - for ex., I called a potential client where several of the art buyers had clicked on my links, I had followed up with snail mailers, had even sent them a small Blurb book expressly for them, to keep - but to actually get anyone on the phone? Forget it! And I think they liked my stuff! On the rare occasions I do get an art buyer on the phone - some of them like getting the emailers - but every one of them says they will usually ignore the boatload of emails they get from illustrators and photographers, but they cannot ignore postcards. Therefore - it's back to expensive, un-green postcards again as your most effective marketing tool. The real key is establishing relationships by getting in the door to actually see someone, which is almost impossible now. The problem is most of the people you are bombarding with emails, mailers, phone calls, tweets and Facebookings – for the most part do not want to be reached in this way. Or at all. With all the “new ways” of marketing yourself, they all seem very ineffective. I have a list with one of AA’s competitors, and when you go to load up their database to send out a big emailer, over 75% of the desirable names have opted out. Cold calling is pretty useless, as most people no longer ever pick up their phone – for ex., I called a potential client where several of the art buyers had clicked on my links, I had followed up with snail mailers, had even sent them a small Blurb book expressly for them, to keep – but to actually get anyone on the phone? Forget it! And I think they liked my stuff!

On the rare occasions I do get an art buyer on the phone – some of them like getting the emailers – but every one of them says they will usually ignore the boatload of emails they get from illustrators and photographers, but they cannot ignore postcards.

Therefore – it’s back to expensive, un-green postcards again as your most effective marketing tool. The real key is establishing relationships by getting in the door to actually see someone, which is almost impossible now.

]]> By: Tim http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62176 Tim Wed, 05 May 2010 19:58:59 +0000 http://www.aphotoeditor.com/?p=5735#comment-62176 @Matthew Hallock, Just curious. Have you ever found someone from those emails with whom you have, or would like to work? Or do you just automatically delete them? @Matthew Hallock, Just curious. Have you ever found someone from those emails with whom you have, or would like to work? Or do you just automatically delete them?

]]> By: Ed Hamlin http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62174 Ed Hamlin Wed, 05 May 2010 19:23:08 +0000 http://www.aphotoeditor.com/?p=5735#comment-62174 @Reader, It really matter what degree you go after, my oldest son paid out just a smidge under 75k to the U of A for his degree and will shell out almost another 20 for his masters. Some spend more on their educations than the 80k it costs to go to Brooks or some other photog/fine art schools. It is an attractive careerfield yet those hopefuls don't know how much work it is beyond pressing the shutter release. @Reader, It really matter what degree you go after, my oldest son paid out just a smidge under 75k to the U of A for his degree and will shell out almost another 20 for his masters. Some spend more on their educations than the 80k it costs to go to Brooks or some other photog/fine art schools.

It is an attractive careerfield yet those hopefuls don’t know how much work it is beyond pressing the shutter release.

]]> By: Ed Hamlin http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62173 Ed Hamlin Wed, 05 May 2010 19:12:18 +0000 http://www.aphotoeditor.com/?p=5735#comment-62173 If you combine your lecture you recently did on social network marketing, Keith's system and Selina Maitreya guidence together and a photographer uses all of the information in a balanced practice, they have a pretty good chance at a very successful year. I think the hard part is overcoming the parts that take the photographer out of his/her comfort zone. Keith’s services help reduce that fear. Thanks for the great read, it deserves a second cup of coffee and read through. Hey, just a thought, have you ever thought about collaberating with Keith & Selina to put togehter a marketing guide for photgraphers? If you combine your lecture you recently did on social network marketing, Keith’s system and Selina Maitreya guidence together and a photographer uses all of the information in a balanced practice, they have a pretty good chance at a very successful year.

I think the hard part is overcoming the parts that take the photographer out of his/her comfort zone. Keith’s services help reduce that fear. Thanks for the great read, it deserves a second cup of coffee and read through.

Hey, just a thought, have you ever thought about collaberating with Keith & Selina to put togehter a marketing guide for photgraphers?

]]> By: Guy Fawkes http://www.aphotoeditor.com/2010/05/05/%e2%80%a8%e2%80%a8%e2%80%a8keith-gentile-agency-access/#comment-62170 Guy Fawkes Wed, 05 May 2010 18:49:31 +0000 http://www.aphotoeditor.com/?p=5735#comment-62170 @Reader, Yeah, Photography School is to now what Drama School was to the 80's. The cruise ship sank a while ago with the lucky few having never boarded. Now the sea is littered with corpses and befuddled, thirsty survivors clinging to seat cushions: and the likes of AA trying to flog 'em Speedos. In case anyone's in any doubt, and despite greasy testimonials to the contrary, nobody on the receiving end of this multi-orifice paintballing enjoys or benefits from it. @Reader,

Yeah, Photography School is to now what Drama School was to the 80′s. The cruise ship sank a while ago with the lucky few having never boarded. Now the sea is littered with corpses and befuddled, thirsty survivors clinging to seat cushions: and the likes of AA trying to flog ‘em Speedos. In case anyone’s in any doubt, and despite greasy testimonials to the contrary, nobody on the receiving end of this multi-orifice paintballing enjoys or benefits from it.

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